Communications and Marketing Division
About Us :
- The Communications and Marketing Division (CMD) at the African Moon University
- African Moon University is focused on improving and developing communications and marketing initiatives within the University that are in keeping with international standards of a comprehensive university.
- The Division’s focus is geared towards: Enhancing internal communication amongst staff, students and management with an equivalent approach in keeping stakeholders, the global and local communities as well the private, corporate and government sectors informed about the latest developments at and about the University
- Being the custodians of the University’s brand and image by protecting, promoting and nurturing both internally and externally
- Ensuring maximum exposure of the University’s brand.
Mission and Vision:
- Enhance and protect the University’s reputation
- Advance and strengthen the African Moon University brand
- Encourage community engagement and reinforce the University’s relevance to key stakeholders such as current and prospective students, staff, alumni, donors as well as friends to the University.
Objectives:
- Develop a proactive public relations and marketing communications programme that will enhance the University’s competitive position regionally, nationally and internationally as a leading comprehensive university providing quality education
- Increase awareness about the University’s academic offerings as well as successes of students and staff
- Improve the University’s image and reputation
- Strengthen and promote the University’s distinctive identity
- Build, nurture and sustain positive relationships among local, regional and national media
- Position African Moon University staff as experts for use in the media as well as public sphere
- Enhance internal and external communications with African Moon University stakeholders
- Improve and nurture a sense of loyalty, commitment and involvement among staff, students and alumni of the University
- Promote and increase public awareness about African Moon University activities and achievements
- Relay important messages to all staff and students at African Moon University.